Monday, December 30, 2013

Mimi Foundation: If only for a second

Founded in Belgium by Myriam Ullens de Schooten in 2004, the Mimi Foundation aims to "contribute to the improvement of the quality of life of people affected by cancer, more specifically during the entire period of their chemotherapy/radiotherapy treatment".

In June, the foundation collaborated with Leo Burnett France on "If only for a second". One of the products of the collab is the following video, explained thusly by the creators:
20 cancer patients participated in a unique makeover experience. 
The 20 participants were invited to a studio. Their hair and makeup were completely redone.
During the transformation, they were asked to keep their eyes shut.
A photographer then immortalized the moment they opened their eyes.
This discovery allowed them to forget their illness, IF ONLY FOR A SECOND.
Do yourself a favor and watch this.

Friday, December 13, 2013

Sweet, Sweet Weiner

The latest Saturday Morning Breakfast Cereal features Belgian Surrealist superstar René Magritte, and offers a hilarious explanation to one of his most famous works. Go check it out.

Jukebox Friday: Raymond van het Groenewoud - Twee Meisjes

Raymond van het Groenewoud. Photo: Wikimedia Commons

Raymond van het Groenewoud (b. 1950) is one of Belgium's most popular singer-songwriters. Born in Schaarbeek in Brussels, He has described himself as a "lyricist, philosopher and clown".

"Twee Meisjes" ("Two Girls") appeared in 1995 as the closing track on his 16th album, Ik ben God niet ("I am not God"). According to Wikipedia, van het Groenewoud was inspired to write the song after a siesta on the beach at Lago Maggiore in Italy. The lyrics read like a poem, making the lovely melody appear almost as merely a brilliant afterthought to an already perfect painting of words.

The song topped Radio 1's yearly Best Belgian Song poll from 2008 to 2011. It reclaimed the top spot when the votes for the 2013 edition were counted last week. (Interestingly, this year's runner-up was Yevgueni's "Als Ze Lacht", a recent Jukebox Friday entry and a personal favorite of mine.)



Lyrics (original Dutch):

Twee meisjes op het strand
ze lezen modebladen
ze kijken in het rond
ze dromen van een prins

Twee meisjes op het strand
ze lezen modebladen
ze kijken in het rond
ze dromen van een prins

Ze zoeken in hun tas
ze wijzen naar de foto's
ze schudden met hun haar
ze praten met een vriend

Twee meisjes op een plank
gedragen door de golven
het branden van de zon
de wijzers houden op

De dag brengt ouderdom
de nacht brengt vreemde uren
het deken is zo zwaar
een bladzijde slaat om


Lyrics (English translation):

Two girls on the beach
They read fashion magazines
They look around
They dream of a prince

Two girls on the beach
They read fashion magazines
They look around
They dream of a prince

They rummage through their bags
They point at photographs
They shake their hair
They talk to a friend

Two girls on a board
Carried through the waves
The burning of the sun
The clock hands stop

The day brings old age
The night brings strange hours
The blanket is so heavy
A page turns.

Tuesday, December 3, 2013

Ugly Belgian Houses

The perfect Tumblr blog is 50% stunning visuals and 50% pretentious text.

Ugly Belgian Houses blends these values brilliantly while revealing some truly preposterous crimes against architecture. I almost feel sorry for the home owners. Almost.

Source: Ugly Belgian Houses.